Case Study: Empowering Logistics & Elevating Customer Experience Urban Wholesale Direct

Empowering Logistics and Elevating Customer Service with Tonic Technologies, MYOB Acumatica, and ReadyDeliver

As their operations expanded, Urban Wholesale Direct (UWD) recognised the need to enhance their logistics processes and strengthen the overall customer experience.

The Challenge

Urban Wholesale Direct is a dynamic distributor in the wholesale industry, renowned for delivering high-quality products and exceptional service to a broad customer base. With growing operational demands, UWD needed a solution that could:

• Streamline warehouse workflows

• Reduce errors in shipment processing and invoicing

• Enhance customer communication with real-time updates and proof of delivery

• Provide full visibility across logistics and finance systems

The Solution

UWD partnered with Tonic Technologies, a trusted MYOB Acumatica partner, to take full advantage of their existing ERP system and implement ReadyDeliver, a warehouse management and shipment processing app that integrates directly with MYOB Acumatica.

ReadyDeliver’s user-friendly design has enabled UWD to effectively manage their warehouse operations, ensuring a smooth and efficient flow from order to delivery while maintaining tight integration with their financial system.

“Tonic Technologies has been an incredible partner. Their support with MYOB Acumatica gave us the confidence to implement ReadyDeliver, which has significantly improved our efficiency and customer service. We’re excited to continue growing together.”
– Craig Vallance, CEO, Urban Wholesale Direct

Key Features of ReadyDeliver

• 📦 List of Shipments – View and manage all outgoing shipments

• ✅ Confirm Shipment – Finalise and dispatch with accuracy

• 🧾 Generate/Release Invoice – Create invoices directly from shipment data

• ✏️ Change Line Item Quantity– Update quantities per shipment item

• ✍️ Signature Capture – Collect digital proof of delivery

• 📷 Take Photo – Capture images of shipments for condition tracking

• 🖨️ Print Label – Print shipment and inventory labels on demand

• 📝 Take Notes – Add internal notes for your team

• 🔄 Additional Notes – Flag shipments for rechecks or record damages

The Outcome

With ReadyDeliver in place, Urban Wholesale Direct achieved:

• Streamlined warehouse and logistics processes

• Fewer errors in dispatch and invoicing

• Improved communication and delivery tracking for customers

• Real-time visibility across logistics and financial systems

“ReadyDeliver has transformed our operations. Tonic Technologies ensured a seamless Acumatica integration and continue to support us every step of the way.”
– Steve Owens, General Manager – Operations

Urban Wholesale Direct values Tonic Technologies’ commitment to exceptional service and seamless technology integration. The Tonic team worked closely with UWD to:

• Align ReadyDeliver with their existing Acumatica workflows

• Provide comprehensive training and ongoing support

• Deliver a reliable, responsive solution that keeps the business running smoothly